Robbie and Gene TaylorThe sound of it just amazes me: one billion dollars in sales. We told you that Dave Perry-Miller had tipped the one billion dollars in sales mark, buzzing sales across North Texas.

Well, as of July 24, Briggs Freeman Sotheby’s clobbered one billion, is in fact on it’s way to $1.5 billion, all done with fewer than 200 agents in five offices, including Southlake, Uptown (two), the BallPark and the mothership on Lovers Lane. Don’t know if I should spill this because I have not confirmed with Robbie, but I think BFS is also opening an office in Frisco in the near future.

I have to settle for a moment to digest those figures — that’s a LOT of real estate transactions for 200 agents!

Looking at last year, it was October when Robbie announced one billion in sales on October 31. This year, they did the same volume in almost half the year. That says volumes about our market and the frenzy we have experienced since January.

Robbie Briggs credits the high level of service and strong relationships his agents offer working within the city’s most desirable neighborhoods.

“We focus on a high quality of service at Briggs Freeman Sotheby’s International Realty, whether through personalized connections with our clients or through intensive, innovative marketing across multiple media,” Briggs said. “We’re so thankful for all the extraordinary people who have trusted us with selling their homes.”

Many of the firm’s agents have closed more sales to date than they did in all of 2012, says Gene Taylor, executive vice president and director of sales and development. One agent, he says, closed $25 million last year but has already closed $36 million so far just this year. That translates, of course, to a million dollar plus income for that agent!

Gene says his agents are working ’round the clock.

“They’re strategic, they have market savvy, and they bring a very high level of sophistication and understanding of the business of real estate to the table.”

It’s no wonder Briggs is knocking it out of the ballpark, pardon my pun. BFS agents are trading multi-million dollar homes like green stamps. Agent Christie Berry is listing one of the most expensive homes for sale in Dallas — the stunning Dans Bois Crete on Inwood Road at $19,500,000. That’s the third most expensive home officially for sale in Dallas.

We over here at CandysDirt want to say super duper congrats, and hope you all have a glass (or three) of bubbly to celebrate. Oh, and be sure to invite us!

9806 Inwood Front








Briggs Freeman Sothebys and Museum Tower to Partner on Sales

Steve and Robbie Museum TowerI feel like this is a deja vu moment: Briggs Freeman star agent Claire Dewar was marketing Museum Tower back when it was just a gleam in Brook Partner’s eyes. Now it has come full circle: Museum Tower has announced a sales partnership with Dallas-based Briggs Freeman Sotheby’s International Realty to market and move those 42 luxury condominiums we have heard so much about.

Note: some media outlets are saying Museum Tower “hired” Briggs — well, that’s not quite accurate. According to the press release (below) it’s more of a partnership. Steve Sandborg, vice president of sales and marketing at Museum Tower, will continue to oversee all sales and marketing efforts of the combined team.  Lea Anne Laughlin will continue on as Director of Sales for the new Briggs Freeman Sotheby’s International Realty- Museum Tower… or shall I say POWER… team. Briggs will have a three-member team at Museum Tower focused on marketing Museum Tower.

As soon as I know who they are, you will know, too!

(Who do you think they will be? My bets are on Claire, Pogir, Joan…)

We also do not know how many actual homes have been sold as yet at Museum Tower. In November, the Dallas Morning News reported that 15 of the more than 100 units were sold. As I have said before, that is not terribly unusual for a luxury product, and the 24-month buy-back will certainly kick out more sales.

Condo pricing at Museum Tower starts at $1.4 million.

Tried to get a phone interview today, but my phone died. Robbie Briggs told the Dallas Business Journal’s Candace Carlisle he isn’t concerned about selling the controversial  luxury homes one bit.

“We have had clients that have already closed that have shown their confidence in Museum Tower,” he said. “One of the reasons why I’m wholeheartedly confident in marketing it is the buyback program. There’s no guarantees in real estate or life, but here’s a guarantee.”

Well, a TWO YEAR guarantee. Museum Tower officials also say that the negative media publicity of its reflective issues with The Nasher did have a negative impact on potential buyers in the marketplace, which they hope will be overcome with the buy-back and the global steering power of this Briggs-Freeman Sotheby’s partnership — here’s the release:


DALLAS, TX (January 10, 2013) As part of its 2013 strategic plan, Museum Tower announced today that it has selected Briggs Freeman Sotheby’s International Realty as its marketing partner for sales at the 42-story luxury condominium project.

“It has always been the strategy to enhance our sales capabilities once Museum Tower was completed and ready to be shown to the world. Partnering with Robbie Briggs and his Briggs Freeman Sotheby’s International Realty team is part of a natural transition that dramatically expands the capabilities of our in-house sales team as we enter the phase to generate the majority of our sales. They are a great partner and we are truly excited,” said Steve Sandborg, Vice President, Sales and Marketing, Museum Tower.

The strengths that Briggs Freeman Sotheby’s International Realty offers are a perfect fit with our identified sales strategies, Sandborg says.

“The sophistication of the Briggs Freeman agents, the firm’s extensive network throughout the region and the international reach of the firm’s Sotheby’s Realty affiliation will assist in attracting the sophisticated buyer who desires and understands the high quality product which Museum Tower represents,” Sandborg continued.

Briggs Freeman has partnered with Museum Tower on sales over the past few years, having represented a number of current homeowners.

“With my training in architecture, I have been intrigued from the start by the sophistication of what Museum Tower brings to Dallas in terms of design and lifestyle.  This is the perfect season for life downtown with the opening of the Perot Museum of Science and Nature and the Klyde Warren Park.  I am very excited for us to be involved in letting the world know about the incredible vertical living opportunity we have at Museum Tower,” said Robbie Briggs, President & CEO, Briggs Freeman Sotheby’s International Realty.

“Our team of sales agents and our network of Sotheby’s brokers know how to market and sell communities and neighborhoods to the world.  Museum Tower is an amazing asset for Dallas and our region.  With our city being so interconnected, it is gratifying to see one of our neighbors building a landmark that will surely offer an extraordinary and sophisticated lifestyle,” Briggs continued.

The existing sales and marketing team at Museum Tower will remain as part of the new organization. Mr. Sandborg will continue to oversee all sales and marketing efforts of the combined team.  Lea Anne Laughlin will continue as Director of Sales for the new Briggs Freeman Sotheby’s International Realty- Museum Tower team.

To support sales efforts, Briggs Freeman Sotheby’s International Realty will assign a select team drawn from its 192 agents to work on the Museum Tower project.

Museum Tower is a 42-story luxury residential high-rise located in the heart of the Dallas Arts District between the Nasher Sculpture Center and the Meyerson Symphony Center, and adjacent to the thriving center of Downtown Dallas, as well as Uptown and West End. The building offers owners the rare distinction of living among the works of four Pritzker Prize-winning architects. Designed by renowned architect Scott Johnson of Johnson Fain, the contemporary tower offers a collection of 115 residences in nine floor plans, ranging from an intimate 1,800-square-foot pied-à-terre to a sprawling 9,000-square-foot penthouse with 12-foot-high ceilings. The dramatic one-, two- and three-bedroom interiors will feature floor-to-ceiling glass, direct-access elevators, outdoor terraces, and state-of-the-art Miele kitchen appliances. Offering unobstructed views of Dallas and fronting Klyde Warren Park, Museum Tower provides an exceptional array of services and amenities, including a concierge, private gathering and event spaces, outdoor pool, great lawn and outdoor terrace, state-of-the art fitness center and more. Museum Tower opened in January 2013 and is anticipated to become an iconic addition to the Dallas skyline. For more information, please visit (

Museum Tower Sales Gallery: The Sales Gallery is located in Museum Tower, 1918 Olive Street. For more information or a personal tour, please contact the Sales Gallery at 214-954-1234 or visit

Briggs Freeman Sotheby’s International Realty is Dallas’ luxury leader, with more than 190 agents in five offices located throughout the Metroplex and access to the global Sotheby’s network including more than 11,000 agents in 600 offices worldwide. For more information go to


Later today, the venerable PR firm of Rubenstein Public Relations will release this press release with more details, the official details, of Friday’s sale of Champ d’Or. As I told you yesterday, we know Champ was swooped up by a Dallas family with international ties (read: jet setters) and I have just learned that Clay Stapp was the buyer’s rep.  As I may have explained before, just because a home sells at auction does not mean the realtors are left out. This firmly plants Clay on the scene as a leading Dallas broker and agent, and signals, I think, a real changing of the guard.

Everyone’s in their morning meeting, and something tells me champaigne is being poured doen on Cedar Springs. Two of the happiest agents in town today? Clay Stapp and Joan Eleazer!

Here’s the release:


Concierge Auctions & Briggs Freeman Sotheby’s International Realty produce monumental sale

DALLAS, TX – April 2, 2012 – An exquisite, 48,000-square-foot luxury mansion located on 39 acres, just 45 minutes north of Dallas, was successfully sold at auction, Concierge Auctions has announced. Following 433 auction inquiries, over 500 showings and over 10,000 website visitors, the estate, named Champ d’Or, which translates to “Field of Gold”, was sold in cooperation with listing agent Joan Eleazer of Briggs Freeman Sotheby’s International Realty.

The buyer is based in the Dallas area with international ties and is represented by Clay Stapp of

CLAY STAPP+CO. Their name and the purchase price are confidential.

“It is a remarkable achievement to have sold this estate — and particularly to have done so in a five week time span,” stated Robbie Briggs, Broker and Owner of Briggs Freeman Sotheby’s International Realty. “Champ d’Or is so unique that after years on and off the market with various brokerage firms, we knew that adding Concierge Auctions to the equation was the right move. The Briggs Freeman Sotheby’s International Realty team and Concierge Auctions collaborated to create a comprehensive marketing and public relations platform and ensure we identified every possible buyer. Our efforts attracted interest from around the world and instilled the urgency necessary to produce this successful transaction.”

“From public relations exposure including the Wall Street Journal, Forbes, CNBC, Inside Edition and more; to creative events such as a dinner with Sotheby’s International Realty owners from around the world and exclusive preview tours attracting over 500 attendees; to widespread global advertising, our outreach for this auction was unbelievable,” stated Eleazer. “We left no stone unturned.”

Modeled after the Vaux-le-Vicomte chateau in Paris, Champ d’Or is one of the grandest residences in the entire country. The property features endless unique amenities including a two-story mahogany library; a conservatory; two elevators; multiple staircases; a master suite with a steam room, hair salon, two-story Chanel-style “her” closet, an indoor lap pool and an exercise room. The entertaining prospects are endless, thanks to veranda seating for up to 450 people; a catering kitchen; a grand ballroom; an outdoor pool and pool house; a tennis court; an indoor bowling alley and racquetball court; a movie theatre; a wine room; a tea room modeled after New York’s Tavern on the Green; a commercial laundry room; and a 20-car garage.

“Champ d’Or is an incredible and unique property, and there was no doubt this auction presented a great opportunity,” stated Stapp. “My clients are experienced with buying at auction, and we were all impressed by Concierge’s execution. They are excited to be the next owners and look forward to living in and enjoying the home with their family.”

“We spent over a year researching auction firms before choosing to work with Concierge,” stated the seller, Alan Goldfield. “Ultimately I selected Concierge because they are the most skilled firm in the country in dealing with ultra-luxury homes, and their entire team is impressive. It feels great to have the property sold, and we are happy to be moving on with our lives and to have found a family who will love Champ d’Or as much as we have.”

“This is undoubtedly one of the most monumental property auctions ever completed in the

United States,” stated Laura Brady, Vice President of Marketing for Concierge Auctions.

“Champ d’Or is without comparison, so it was similar to selling a one-of-a-kind piece of art. Our auction platform is ideal for remarkable properties such as this — to identify interest and drive the highest price in an expedited period of time. I am thankful for the tireless efforts of our team and for our partners at Briggs Freeman Sotheby’s International Realty, and I wish both our buyer and seller much happiness as they celebrate this transaction in the days ahead.”


Briggs Freeman Brings Big Skies and City Lights to Uptown Dallas, and More

Briggs Freeman Sotheby’s International Realty has opened two new Dallas offices, in addition to their core second floor office on Lovers at Devonshire.

And oh let me tell you, Robbie Briggs knows how to throw a party! I have been trying to write this post for four days now since the way too fun opening last Wednesday evening.

The boutique real estate firm’s new digs are in Uptown at 2500 Cedar Springs Road, in the old Kenny Goss art gallery. BFS agent Pogir, an architect who worked in sales and interior design for Cantoni, designed and decked them out in bright, clean white and bold green hues with fabulous furnishings from, of course,  Cantoni. Pogir is married to the lovely Linsey Barnes, also a BFS agent, and daughter of EyeMart Express mogul Dr. Doug Barnes with a fab mansion on Jourdan Way in Old Preston Hollow.

8787 Jourdan Way

Guess what this office will focus on selling? Buying, leasing and development services in the Uptown and downtown Dallas market.

Go catty-corner across the street… and there you have my nirvana: an Uptown office to handle all of BFS’s ranch and land division, that’s at 2913 Fairmount. Talk about hog heaven: the firm is listing $100 million in farms and ranch property.

CEO Robbie Briggs says the offices are a way for Briggs Freeman Sotheby’s to re-invent the company and meet client needs in popular urban neighborhoods. I’m told that special tables will be made available for BFS agents to wine and dine clients at Nick & Sams right next door. Me, I wouldn’t want to leave the offices — way too beautiful.

There was an art auction going on, but I was too bust talking with every single Briggs agent and their toney clients — I saw Lewis Shaw, developer of Wilder on the Taylor, as well as every who’s who in town. Besides, the firm is attracting agents like bees to honey: Will Seale, Nancy Guerriero and Janelle Law are at Briggs now, and Jamie Adams, agent to all the sports stars, has been there for months.  Amy Detwiler is now at BFS!

Briggs-Freeman Sothebys has also recently expanded into Tarrant County, with offices in Arlington and Southlake.

Dallas has become one of the most competitive and scrutinized real estate markets in the country , and increasingly so for real estate brokers. First of all, our market is among the healthiest in the nation. Secondly, we have a core of high-powered brokers fighting over the priciest listings in Uptown, Park Cities, Preston Hollow and even Lakewood. Case in point: the merger of Ellen Terry Realtors into Dave Perry-Miller & Associates, an Ebby Halliday Company, Briggs-Freeman’s union with Sotheby’s, and Allie Beth Allman’s continuous push to own the market.

The Ranch team: David Burgher & Jim Brosche